October 10, 2013
For Immediate Release
Contact: Hilary@epitaph.com
THE MELODIC PREMIERE “ODE TO VICTOR JARA” VIDEO
Group's New Album Effra Parade Out November 5th
PureVolume.com is premiering a new video today from imaginative and soulful young folk alchemists The Melodic. The clip is for the song “Ode To Victor Jara” off the London band's upcoming album Effra Parade out this this November 5th via Anti-. It was directed by Louise Thomas and features an inventive mix of marionettes and folk art all filmed in stop-motion animation. Both the song and its accompanying video pay tribute to the late Chilean poet-musician-human rights activist Victor Jara.
Watch The Melodic's new video care of PureVolume here: http://www.purevolume.com/news/the-melodic-ode-to-victor-jara-video-premiere?rss=1
“Victor's was the voice of a movement who helped inspire a political and social revolution in Chile,” The Melodic explain. “There is a depth and tenderness in his voice and guitar playing which captured our imagination. His story reminds us of the injustice we see the world over and his music gives us the hope to imagine other possibilities and we wanted to honor that.”
Director Thomas talks of the video's distinctive look, “The sounds and the imagery conjured up when first hearing 'Ode to Victor Jara', inspired the desire to create a piece of moving image with the same intent, passion and ideological reasoning that first brought the band to write and play this song. It's narrative qualities, as well as eclectic mix of instruments and rhythms, lends itself perfectly to the magical nature of stop frame animation, whereby music brings sculpture to life.”
"With their bright melodies and bouncy, bare-boned instrumentation, The Melodic couldn't be more aptly named. Percussion shuffles along as the group's harmonies intertwine, coalescing into a soft yet poignant timbre that evokes shimmering memories of careless days." - Paste Magazine
"Employing such worldly instruments as the charango, kora, and melodica, the band's sound is one filled with globe-bouncing catchiness, young spirited harmonies, and melodically whimsical rhythms." - No Depression
Catch The Melodic on Tour:
November 6 Bootleg Theatre, Los Angeles, CA
November 12 Sunset Tavern, Seattle, WA
November 13 Mississippi Studios, Portland, OR
November 14 Café Du Nord, San Francisco, CA
December 2 Strange Matter, Richmond, VA
December 3 Iota, Arlington, VA
December 5 North Star, Philadelphia, PA
December 6 Café Nine, New Haven, CT
December 7 TT The Bears, Cambridge, MA
December 9 Mercury Lounge, NYC
To preorder the album go to: https://itunes.apple.com/us/album/effra-parade/id697128986
For further information, please contact Hilary Okun at Hilary@epitaph.com.
|